McDonald’s recreates that first car feeling, to the tune of Westlife.
The ad follows a teenager who receives a second-hand car from his mum for his birthday, prompting him to drive to Maccies for a cheeky meal.
Growing increasingly chuffed with his old banger, he drives past his mates, Flying Without Wings blaring as he makes his way back home with some McNuggets for his mum. “Sometimes, a little means a lot,” the ad declares as it comes to a close.
This article first appeared in www.campaignlive.co.uk
Seeking to build and grow your brand using the force of consumer insight, strategic foresight, creative disruption and technology prowess? Talk to us at +971 50 6254340 or mail: engage@groupisd.com or visit www.groupisd.com/story
