” Ready to be a Contrarian? “

0

Dick Fosbury was a contrarian. You may not have heard of him, but if you’ve ever watched an Olympic high jump event, you’ve seen his technique in action. In the 1968 summer olympics, Fosbury dazzled the world by flipping the high jump script. Instead of jumping face first parallel to the bar like everyone had done before him, he jumped back first. Watch video here..

Seeking to build and grow your brand using the force of consumer insight, strategic foresight, creative disruption and technology prowess? Talk to us at +971 50 6254340 or engage@groupisd.com or visit www.groupisd.com/story

About Author

BrandKnew

BrandKnew is an amalgam of the very finest, distilled essence from all over the world put together in an easy to consume, reflect, apply manner. It articulates, suggests, disseminates, shares, educates, provokes, inspires brand owners and brand professionals to take the next logical step in realising their branding goals.

Comments are closed.