Advertising
More advertisers are starting to ask better questions of the supply-side platforms their demand-side platforms use to hopefully yield better…
Or, how not to be an asshole client. [Image: courtesy the author]Whenever designers get together, we complain about difficult clients.…
Advertisers Tuning Out TV in Sign of Trouble for Media Companies Sales drop last year was worst outside a recession…
Three advertising experts share their tops tips on how business owners can control their social media advertising costs and keep…
Ads that are served alongside premium content elicit stronger engagement and long-term memory encoding than ads viewed on social media,…
Half of Advertisers Say Ad Spend Won’t Drop Even if Fraud Issues Persist When it comes to ad industry talking…
Most pre-roll ads on YouTube are something to be endured, muted, and skipped immediately after the mandatory five seconds have…
Netflix’s bus stop billboard on Santa Monica Boulevard in West Hollywood is creeping out pedestrians and passers-by. The creepy advert showcases what…
SpaceX launched its Falcon Heavy rocket on Tuesday with a 2008 Tesla Roadster as its payload. The event featured a livestream of…
“In their latest ad, Absolut employees (real, actual employees) take us behind the scenes of their factory in Åhus, Sweden,…