What Motivates Consumers to Click on Mobile Ads?
Different generations engage with mobile advertisements in very different ways, according to recent research from Nielsen.…
Ayaz Nanji is an independent digital strategist and the co-founder of Inbound ContentWorks, a marketing agency that specializes in content creation for businesses and brands. He is also a research writer for MarketingProfs. His past experience includes working for Google/YouTube, the Travel Channel, AOL, and the New York Times.
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