Advertisers Have the Data. What Comes Next?
Hyper-personalization is the core of a great digital experience It’s no secret that brands have…
Author Christopher S. Dean
Christopher S. Dean
Christopher S. Dean is vp and gm, media and entertainment and media cloud at Salesforce, setting strategy and managing operations for products and solutions that help media and entertainment companies accelerate growth and monetize their audiences through a suite of industry-specific application software.