53% of consumers more likely to purchase from brands that are transparent on social media
Dive Brief: Eighty-six percent of surveyed consumers think transparency from businesses is more important than…
Author Erica Sweeney
Study: Social media, email marketing are best for digital lead generation
Dive Brief: To achieve lead generation goals, 47% of marketers see social media as the…
Purpose adds value to brands
Study: Brands with a purpose grow 2x faster than others Dive Brief: Brands with a…