Online Publishers Try Reducing Ads to Boost Revenue
LittleThings and Dotdash say they’re taking a ‘less is more’ approach with ads across their…
Jack Marshall is a reporter for The Wall Street Journal covering marketing and media. He was previously a staff writer for Digiday, covering digital media and marketing, and a reporter for ClickZ.
LittleThings and Dotdash say they’re taking a ‘less is more’ approach with ads across their…
Updated analytics product will help marketers and publishers target surveys to specific users Google wants…
Samsung Explains Why It’s Betting on ‘Experiential’ Marketing In an era when many consumers are…
Mic CEO Says All Advertising Will Be Branded Content With a younger generation increasingly blocking…
Media companies are ‘broadcasting’ pre-recorded clips use the social network’s new feature Facebook Live doesn’t necessarily…