The Rise of the Story Format on Social Media [Infographic]
By now we know that marketers are often storytellers, finding success in connecting with customers and prospects rather…
Author Laura Forer
Laura Forer
Laura Forer is the manager of MarketingProfs: Made to Order, Original Content Services, which helps clients generate leads, drive site traffic, and build their brands through useful, well-designed content.
Social Video Marketing Tips for Small Businesses [Infographic]
“Including a video on a landing page can increase conversion by 80%,” begins an infographic created by…
What’s New in Video Marketing? Trend Predictions for 2018 [Infographic]
A lot is happening in the world of video marketing, and an infographic by explainer video company Breadnbeyondcaptures…
The State of Marketing Attribution and Measurement: Do You Measure Up? [Infographic]
A whopping 91% of marketers agree that measurement of their efforts is a top priority,…
Black Friday Trends Around the World [Infographic]
Black Friday has grown from marketing jargon to a national—and now international—phenomenon. In the US,…
How New Tech Trends Can Amplify Your Marketing Strategy [Animated Infographic]
Account-based marketing (ABM) has a reputation of being more personal, with more manual time spent…
Gender Stereotyping in Digital Advertising [Infographic]
Choozle recently conducted a survey on gender stereotyping in advertising and turned up some interesting takeaways. The survey…
Email vs. SMS: Battle of the Heavyweights [Infographic]
Ding, ding, ding! The battle is on, with email in one corner, and SMS across…
The Most Popular Colors in Business and What They Say About a Brand [Infographic]
Remember those mobile phone carrier commercials that used colored balls to represent the four big…
How to Choose a Font for Your Brand [Infographic]
A brand’s font choice is like the plumbing in your home: You don’t think much…