Pepsi challenges the classic rum and Coke recipe
Rum and Coke might dominate cocktail menus around the world, but Pepsi wants consumers to…
Author LIV CROAGH
Ryan Reynolds is the unlikely hero for the ad industry
Ryan Reynolds co-founds nonprofit to help make creative careers accessible He’s known for his hilarious spots on…
How long is too long for an ad? Apple releases 9 minute spot
It’s known for its unique and cut-through campaigning, but is a nine-minute spot too long…
What’s in a Wordle?
It’s the word game that’s taken over the world. Wordle may have started as a…
Memorable Super Bowl ads throughout the years
It’s nearly time for the most important event on the advertising calendar – the Super…
Should marketers be using NFTs? (And, what are they?)
If there’s an early buzzword for 2022 it should be NFT. Becoming part of the…
A PINTERESTING Conversation
Interview with Pinterest’s global head of marketing Jim Habig Pinterest is a unique social media…
Digital creators and the fallback of the social media outage
In October 2021, Facebook and its two other social platforms WhatsApp and Instagram experienced an…