Marketers forge ahead with metaverse experiments despite murky economy
Since computer scientist Gavin Wood coined the term “Web 3.0” nearly a decade ago, the…
Author Marty Swant
How social platforms changed digital marketing in 2022
The walled gardens of social media have dominated the digital marketing landscape for nearly a…
How Marketers Are Turning Your Car Into a Branded Experience
Using voice and the IoT to reach consumers While autonomous cars won’t be in every…
Airbnb’s CEO Plans to Disrupt More Than Just the Hotel Industry
Brian Chesky is our Digital Executive of the Year In the span of eight years,…
Why Snapchat, Facebook and Other Platforms Are Trying to Shed the ‘Social’ Label
With diversification comes a new mindset There was a point four years ago when marketing…
Infographic: How social influencers affect purchase intent
Twitter Says Users Now Trust Influencers Nearly as Much as Their Friends New research claims…