Coffee shop noise is the perfect amount for creativity!
USP(Unique Selling Proposition) is passe! Brands, bring on UFP(Unique Feelings Proposition)
What memories are you creating?
Fear is a reaction, creativity is a response!
Trust Conclave @IIMB by IIM Bangalore and ISD Global: Videos and Testimonials
IIM Bangalore and ISD Global conceptualised Trust workshop receives overwhelming response
In the age of UNmarketing, do you have an UNagency?
Do You Have The FOURce With You?

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Author Pat LaPointe

Pat LaPointe

Pat LaPointe is executive VP at Resonate, a data technology company.

Digital & Social

September 2, 2015 0

How advertisers should approach “curated” online experiences

How to Reach Consumers in Their ‘Content Cocoons’ Stanford professor Itamar Simonson talks about a…

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