Oath Announces 4 New Ad Formats on Mobile, Including AR and Savable Coupons
The Home Depot and Pottery Barn are testing some of them As Oath continues to…
Author Sami Main
From Cookie Monster to Law & Order, 11 Brands Jumping Into Twitter’s New 280-Character Craze
The trend is not necessarily a good thing Twitter’s latest feature, allowing tweets to be 280-characters long…
The aura called Influencer Marketing
This Report Shows Just How Effective Influencer Marketing Can Be for Brands As more brands…
Why Interactive Ads Are Becoming the Norm for Streaming Platforms
Finding ways to keep viewers engaged Technology around TV keeps advancing, and advertisers are desperate…
Micro-Influencers Are More Effective With Marketing Campaigns Than Highly Popular Accounts
HelloSociety says engagement rates are 60% higher An influencer with a smaller but more loyal following…
W Marriott Is Exploring Beyond the Typical Commercial With Branded Travel Series
Celebrity entrepreneur Bill Rancic hosts the show The days of the typical commercial, where it…