Three Ways Marketers Can Master Strategic Word-of-Mouth
Positive word-of-mouth (WOM) has long been documented as a powerful tool for growth. Happy customers…
Author Steve Bernstein
Steve Bernstein
Steve Bernstein is the CEO of consultancy Waypoint Group and the creator of B2B voice-of-the-customer engine TopBox. He is the author of Failure Sucks! (More for Your Customers Than for You), a B2B guide to customer success.