Kia Unveils New Logo, Global Brand Slogan
Kia Motors Corp. lit up the sky in Korea at 5 a.m ET with a…
Author Tanya Gazdik
Tanya Gazdik
Senior reporter Tanya Gazdik covers automotive, sports, entertainment and pets for MediaPost's "Marketing Daily." She previously was the deputy editor of MediaPost, animal welfare reporter at "The (Toledo) Blade," Detroit bureau chief of "Adweek" and associate editor at "Ward's Automotive Reports" and "Ward's AutoWorld."
Kia Offers Movie-Like Film ‘Starring’ Vehicle Features
With many theaters closed nationwide this summer due to the pandemic, Kia Motors America is…
Sheraton Hotels Updates 82-Year-Old Logo
Sheraton Hotels & Resorts is updating its logo after 82 years as part of a…
Subaru Plays Up Safety, Technology In Forester Campaign
Subaru of America is debuting a campaign for its all-new 2019 Forester that focuses on…
Froth and furious: The FIFA World Cup Twitter winner!
Budweiser Most Discussed On Twitter During World Cup Football fans weren’t the only people following…
Consumers Respond To #Hashtags, Not @Handles
Markters are still navigating how to best use social media to connect with consumers, and…
Overall Ad Awareness Down, But Amazon Tops In Brand Perception
Ad awareness was down across the board for the brands with the highest ad awareness…
Brands Will Be Less ‘Branded’ In 2017
It’s the marketing equivalent of spending an hour getting yourself to look like you just…
Dads Feel Neglected By CPG Advertising
CPG marketers are missing the boat with dads, according to a study from Geometry Global.…
Non-Sponsors Dominate Olympics Marketing
Olympics marketing campaigns got an early start — but mostly among non-sponsors, according to marketing…