BrandKnow is an experiment and a dedication to all brand lovers.Thank you for the passion, the emotional labour and loyalty. One could have been jet lagged but the flavours did the trick. The first edition of BrandKnow held at the eclectic Jetlag by Flavours in Port Mina Rashid, Dubai, lived true to its billing. Of surprising, delighting and educating brand lovers and marketers about little known nuggets of iconic brands. Straddling from Apple & Nike to Coke & Harley Davidson, to Rolex & Chanel or Johnnie Walker & Red Bull, Ferrari & Tiffany & Co, Levis & Louis Vuitton, RayBan & MontBlanc, Tesla & Xerox, Jimmy Choo & Lego…
The parking Harley mattered..as Jimmy and Jane Choose to come in their Pradator mode..
..dot on Apple Watch time..Straussing their Levi’s…flaunting their Nike…
…sipping on their Johnnie Walker…sporting a Canon do attitude…like GoPros…
…getting high on Coke…having a (Bacardi) rum time…
…sporting their night vision RayBan…
It was a good night and we look forward to Xerox it again…
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Seeking to build and grow your brand using the force of consumer insight, strategic foresight, creative disruption and technology prowess? Talk to us at +971 50 6254340 or engage@groupisd.com or visit www.groupisd.com/story
BrandKnew is an amalgam of the very finest, distilled essence from all over the world put together in an easy to consume, reflect, apply manner. It articulates, suggests, disseminates, shares, educates, provokes, inspires brand owners and brand professionals to take the next logical step in realising their branding goals.