Browsing: Digital & Social
The Digital Landscape Post-Pandemic
Streaming services, video communications, home office tech and gaming platforms have been among the few…
Brand Friction: The key to unlocking the complexities of customer experience
The concept of “positive brand friction” and how it can be used to improve customer…
The human element of data-led advertising
Tasneem Ali considers how marketers can bring the human element back to their advertising strategy…
WATCH: THE TOP 5 CREATIVE BRAND IDEAS YOU NEED TO KNOW ABOUT RIGHT NOW
Watch the livestream replay above and follow the conversation on Facebook, Periscope, LinkedIn, Twitch and Twitter. Welcome to a live episode of…
ADVERTISING AND LOGIC
My semi-brilliant advertising career taught me a little something about successful business people. Many are…
Gmail’s new logo is just a taste of Google’s plan to rethink productivity
Google’s productivity apps have a new name: Google Workspace. But there’s far more to this…
Making the unreal, real: designing for ‘extended reality’
New extended reality tools will allow marketers incredible design capabilities, says Frog Design president Andrew…
Rethinking brand safety in a crisis
Brands blocking publisher content related to current events such as the coronavirus or Black Lives…
Why brands need to think about journey orchestration
Brands need to start thinking differently about customer journeys if they are to deliver a…
Five steps to get a brand back on the front foot
Most brands went into defensive mode during Q2 and Q3 as the world went into…