Browsing: Digital & Social
The frictionless mobile media experience
The idle time in our lives presents a key media opportunity. Every time we wait…
‘It’s only getting better’: Buyers are shifting budgets to LinkedIn
LinkedIn is coming into more favor among ad buyers, who say they are shifting budget…
Video Everywhere: Examining the Latest Trends in the Video Marketplace
As the wheels of time turn, so too does the video advertising ecosystem. We are…
How to Use Augmented Reality to Attract Customers [Animated Infographic]
Augmented reality can help your brand stand apart from the competition by offering interactive and…
Alexa, Revolutionize My SEO Strategy: How to Capitalize on AI-Assisted Voice Search
It’s becoming more common every day to hear people talking to their phones—and not to…
How to Create Successful Ad Campaigns for Social Stories
Executives from Facebook, Instagram and Snapchat share best practices Social behaviors are shifting to stories—a combination…
Why Social Media Is the New Weapon in Modern Warfare
If the first wars were fought with sticks and stones, modern warfare is a high-tech…
The programmatic marketer’s 2019 checklist
The new year provides great motivation for marketers to breathe fresh air into dated media…
How to Make Your Content Work Harder: Seven Fatty Phrases to Avoid in Your Writing
“Good writing is lean and confident.” (William Zinsser, author of 19 books, including the classic On…
Why You Should Optimize Your Email Campaigns With Artificial Intelligence
Have you heard of artificial intelligence? Today, it’s a favorite topic among email marketers. Experts from…