Browsing: Digital & Social
4 Reasons Your Team May Be Overwhelmed by Social Marketing
Social marketing has become one of the most effective and frustratingchannels for marketers and growth people.…
Programmatic advertising’s disruptive position
We live in an age where we regularly talk about things in person with our…
Transparency In Influencer Marketing: Are We There Yet?
Influencer marketing has long been a popular technique among marketers. It’s been an effective way…
5 Steps to Grow Your YouTube Channel in 2019
As you make your strategic plans for 2019, look no further than YouTube. With over…
Inside Canon’s influencer marketing program
For 23 years, Canon has managed a program of professional photographers called Explorers of Light.…
Despite 280-character expansion, short Tweets are still the norm
After increasing Tweets to 280 characters a year ago, Twitter says the most common length…
Five Common Social Media Marketing Mistakes to Avoid in 2019
Neel Sinha is the creator of MyLnk. The innovative link shortener and URL management solution.…
Search: One-Third Of Brand Queries Experience Competitive Brand Bidding
Competitive brand bidding isn’t new, but the practice goes largely unchecked across search. Managing trademark…
As Facebook Users Shift to Stories, Advertisers Look to Follow
Ad spend on Stories is growing but marketers are still playing catch-up Growth in Facebook Inc.’s FB -0.92% ad sales…
Marvelling at a brand’s approach to digital
At Marvel HQ in NYC, we peek behind the cape at the brand’s approach to…