Browsing: Digital & Social
How Pinterest is wooing ad buyers with a consumer insights message
In IPG Mediabrands Cafe last week, a table was lined with mini Greek yogurt doughnuts,…
Answer back: How to connect with Gen Z
While Millennials are often dubbed digital natives, today’s teens are truly the first generation of…
Signing Away Our Lives on Facebook
The social media giant collects huge quantities of data to target advertising—and that has implications…
FACEBOOK, SNAPCHAT AND THE DAWN OF THE POST-TRUTH ERA
MANY, INCLUDING ME, have cited parallels between Gutenberg’s invention of the printing press and the internet.…
Consumers Respond To #Hashtags, Not @Handles
Markters are still navigating how to best use social media to connect with consumers, and…
HOW SOCIAL MEDIA BECAME A PINK COLLAR JOB
COMPANIES HIRING FOR technical positions often slip language into their job postings that appeals to men. They say…
21 Warnings That Indicate It’s Time to (Switch) Your Web Hosting Right Away!
Hey There, did you check out my previous blog posts on HostGator Vs GoDaddyand HostGator Vs Bluehost?…
3 ways to engage advertising-weary consumers
According to recent research by the American Marketing Association, consumers are bombarded with up to…
Why Nike’s AR experiment for Facebook Messenger was a hit with its customers
As augmented reality goes from ‘wow’ to ROI, this sneaker event represents one of the…
Email Personalization: The What, Why, and How of Hyper-Personalized Email [Infographic]
What exactly does “email personalization” mean? For some brands, it means including first name in…