How brands can create everyday influencers
The Storytelling Power of People: How To Treat All Customers Like Influencers Whether it’s a…
Browsing: Marketing
SUCCESSFUL STORYTELLING: HOW COMMUNICATION BUILDS CONNECTION
People don’t buy a product, they buy the story behind it, says communication expert Carmine…
Looking for Ways to Improve Your Customer Engagement on Social Media? Here are 8.
First rule? Always be posting. Second: Be timely. And six more. If you have experience…
SUCCESSFUL STORYTELLING: HOW COMMUNICATION BUILDS CONNECTION
People don’t buy a product, they buy the story behind it, says communication expert Carmine…
The future of marketing belongs to hybrids, but don’t call them unicorns
I’ve grown to dislike the label “unicorn” in martech. In the early years of the…
Why do B2C marketers get all the fun? Nine top tips for B2B video marketing
B2B marketers have yet to explore the power of video content, says Prue Cox. Here…
What Apple iOS 12 Means For Marketers — And Why Investing In Listings And AR May Be More Valuable Than Targeted Ads
Apple’s WWDC was about more than MeMojis, as “Siri Shortcuts” has implications for the future…
It’s official: Ikea is no longer just a furniture company
Ikea is partnering with Adidas, Lego, and Sonos to sell you everything. What the hell are…
What Bathroom Amenities Can Tell Us About Luxury Hotels
Hotels can spend a surprising amount of time on bathroom amenities. Why? Because guests —…
Malls are using tech to win a big share of buyers’ wallets
Starting July, consumers visiting any of the half-a-dozen malls operated by DLFNSE -0.05 % will…