PARAMOUNT HOTEL DUBAI ANNOUNCE RETURN OF ANNUAL FILMMAKER COMPETITION
Supporting local filmmakers, Season 2 of the ‘We Create Drama’ competition is now open for…
Browsing: Marketing
Is blogging still a useful, relevant marketing tool?
Yep, it’s still worth writing, even in this age of chat bots and TicToc. When…
Linking the customer experience to value
Many customer-experience transformations stall because leaders can’t show how these efforts create value. Patiently building…
5 Consumer Expectations For Brands Engaging In Inclusive Marketing In 2023
More brands than ever are engaging in inclusive marketing. And increasingly, consumers are starting to…
Something very interesting is happening in the global music industry!!!
Last week, Justin Bieber agreed to a $200-million deal that would transfer ownership of his…
‘NEVER TAKE SHORTCUTS’; ADVICE TO THE 400+ GRADUATES OF WHISTLING WOODS INTERNATIONAL AT THE 15TH CONVOCATION
~Mr. Jeetendra and Mr. Leslee Lewis were conferred with the Maestro Award 2023. Mr. Neeraj…
10 Consumer Tech Trends to Watch in 2023
We analyzed millions of data points to discover the latest trends in consumer tech to…
HOW PHILIPS REORGANIZED 3,000 MARKETERS AMID THE PANDEMIC
CMO’s mission to restructure along customer lines, not products, was already in place, but the…
How Gen Z social media managers became the new CMOs
Suddenly, 24-year-olds are finding themselves in charge of brand development for major corporations. What could…
How social platforms changed digital marketing in 2022
The walled gardens of social media have dominated the digital marketing landscape for nearly a…