What Instagram Star Louise Delage Can Teach You About Marketing
Meet Louise Delage. She’s the girl women want to be and men want to be with.…
Browsing: Marketing
The Marketing Lessons I Learned From Pablo Escobar
The notorious drug lord committed some horrible acts, but he also built and ran a…
Why Everyone at Your Company Needs to Care About Customer Experience
We’ve all heard that Big Data, content marketing, mobile, or social are “the future of…
The Marketing Genius Behind Snapchat’s Name Change
When a company makes a major change to its brand or image, any number of…
How to Take Your Sales Copy from Meh to Amazing
Don’t let anybody tell you otherwise. Writing sales copy is hard work. Sure, you’re done…
Why marketing is critical for health care plans
This post is sponsored by LexisNexis Risk Solutions. With the rise of increased data and…
How to engage consumers when they are NOT buying from you
How Two Companies Hooked Customers On Products They Rarely Use Larry Page, CEO of Alphabet,…
Why B2B Marketers Must Offer Customers a B2C Experience
Digital has raised the bar for everyone in B2B marketing. Today, the same people who…
Seven Ways Newsletter Marketing Still Works for Professional Services Providers
Marketing rules and tactics for providers of professional services (such as accountants, attorneys, physicians, and…
Study Likens ‘Walled Gardens’ To Hostage Syndrome: Ad Execs Want Transparency, But Need Scale
When it comes to managing their digital campaigns, marketers increasingly face a Hobson’s choice. They…