Excellence deserves an encore (and a new name): 2nd Edition of Toshiba ExceLENS Awards announced

The Kioxia ExceLENS Awards now invites photographers(both pros and amateurs), students, hobbyists, home makers and virtually anyone interested in creating quality imagery or video content to make their presence felt and leverage the opportunity that this pioneering platform for unearthing talent from the region offers.

” As a brand, Toshiba globally has had a rich legacy of being at the pinnacle of research and innovation for over a century. Our foray into championing the ExceLENS Awards in 2019 was extending the thought of being ahead of the curve and respecting, acknowledging and anticipating the needs of content creators.

The Kioxia ExceLENS Awards platform is our continued effort at anticipating, understanding and being where the future is. The 2020 edition will be bigger and broader in terms of both categories(12), prizes to be won and the geographies that we will be identifying and recognising talent from. We have instituted this as an annual property and look forward to building this into one of the finest recognition platforms for the photography community in the region “, commented Santosh Varghese, Vice President, Toshiba MEA.

This year the awards is scheduled to be held at the end of May 2020 and and there are a multitude of categories that participants can enter in. Food, Travel, People, Architecture, Animal, Street, Lifestyle/Fashion, Technology, Videography/Moving Images, Sports & Entertainment, Automobiles, Travel/Hotels/Airports etc. A high level jury panel is being constituted to evaluate and judge the entries and each category will have a winner and a runner up. Apart from recognition amongst peers and the photography fraternity, entry into the Wall Of Frame(an exhibition of the winning imagery), a Trophy/Certificate that is assured for the winners, 3 winners get a chance to win an exotic all expenses paid holiday, 3 winners get DSLR Cameras, 3 winners get Smartphones, 3 winners get local resort stays etc.

” At ISD Global, we follow the ethos of creativity, community and connection. Conceptualising and engineering ideas where brands and community happily collide as they find immense value and resonance in so doing. Giving birth and mid wifing the ExceLENS Awards was a natural extension of our approach, philosophy & practice and we are indeed grateful for having a global brand like Toshiba(soon to be Kioxia) driving and spearheading it. Both Toshiba and ISD Global are fully geared towards making this year’s edition of the awards bigger, better and bolder”, avered Suresh Dinakaran, Chief Storyteller, ISD Global.