Most watched videos of 2018

Sitting through a long train commute or heading off on a holiday vacation? Spend some time with Stanford Business. We gathered the top-watched stories of 2018 for your free time. Here, learn how IBM’s CEO creates a startup mentality and what our work emails say about us.

Visit Stanford GSB’s YouTube channel to learn more from our faculty and guest lecturers.

Ginni Rometty: Steering a Tech Giant Like a Startup

In this speaker series event, the CEO of IBM discusses the challenges of leading a 107-year-old company, what impact AI will have on society, and why you should have a purpose and passion for what you do.

Jeffrey Katzenberg: How Failure Makes a Better Leader

Katzenberg, cofounder and former CEO of DreamWorks Animation, shares what he learned from getting fired — twice — in this intimate conversation with GSB students at the Knight Management Center.

What Our Emails Reveal About Us

Stanford GSB Associate Professor Amir Goldberg analyzed years of internal company emails and found the language we use determines whether we’ll move up — or out.

Making First and Lasting Impressions

Research shows that it takes merely a second for people to form an impression of you. In this classroom conversation, four GSB students offer tips on how to make a strong first impression and build on that to ensure that ideas stick during presentations.

David Petraeus: Four Tasks of a Strategic Leader

In this View From The Top conversation, the retired U.S. Army general and former CIA director discusses adaptive leadership, how to recognize opportunities, and how to handle personal setbacks.

Ken Frazier: Understanding the Free Market

Merck CEO Ken Frazier discusses how we can improve the global health care system, why we shouldn’t lower drug prices in the United States, and what leaders can do to provide dynamic mentoring.

If Diversity Is So Important, Why Don’t We Have More of It?

Despite huge cultural shifts in the workplace, even the best are still failing at diversity. Stanford GSB Professor Margaret Ann Neale says the creative benefits of cultivating diversity are clear, but “time and time again, we see evidence that Silicon Valley firms are in fact very homogeneous, mostly male, and mostly white.”