Design for the experience economy: Buying the brand experience
Once we streamline the path to purchase, what’s left for experience designers to do? Vertical…
Browsing: 5G
For the Win: Using Connected Strategies to Gain a Competitive Advantage
In an increasingly competitive marketplace, it’s no longer good enough for company to sell a…
Mobile’s swinging pendulum
As we reflect on the highlights of the 2019 Mobile World Congress, including buzz around 5G,…
Avatars will be our guides in immersive AR worlds – and brands need to be ready
Back in August I explored the profound role that avatars will play in shaping our experience…
Samsung Galaxy campaign looks to ‘The Future’ with a soundtrack from the past
Doris Day sang the song Que Será Será back in the 1950s, but Samsung is…
The frictionless mobile media experience
The idle time in our lives presents a key media opportunity. Every time we wait…
5G will turn your car into a talking, thinking supercomputer. And it’s coming soon
The next generation of wireless data communications is called 5G because it succeeds older protocols.…
7 subtle ways design will change how you travel this year
Traffic drones, AI-powered airports, grocery-delivering robots: Design and technology are quietly reshaping how people and…
Qualcomm says cars, not phones, will see the most innovation
That’s coming from the head of the world’s largest mobile chip maker. Remember that excitement…
Why every brand needs to be a technology brand
To prepare for the Internet of Things, all brands can and should be a technology…