How DOOH Analytics Are Changing the Marketing Playbook?
Advertisers lose $51 million a day to ad fraud. Some 65 percent of people skip Online Video advertising…
Browsing: A/B testing
Building a marketing organization that drives growth today
Technologies and customer expectations have changed faster than marketing organizations. Here’s how to fix that.…
5 Ways Marketers Can Gain an Edge With Machine Learning
Interpret and act on large amounts of information in a scalable way. It’s hard to…
Why You Should Optimize Your Email Campaigns With Artificial Intelligence
Have you heard of artificial intelligence? Today, it’s a favorite topic among email marketers. Experts from…
What Marketers Are Doing Wrong in Data Analytics
Companies gather and analyze data to fine-tune their operations, whether it’s to help them figure…
“Design Is Inherently An Unethical Industry”
Readers respond to a Co.Design story asking: What role do designers play in an industry ruled by…
What brands can learn from political campaigns
Beyond Tweets: Digital Lessons From Presidential Campaigns In mid-October, not long after Donald Trump drew…
Go for the Email Gold by Using These Winning Strategies [Infographic]
Win more business by using these medal-worthy email marketing strategies. “Use demographic and location data…
Daymond John’s 5 Best Tactics for Marketing a New Product
So you’ve identified a gap in the market, figured out how to fill it, and…