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THE OTHER WAR: APPLE VS FACEBOOK
For a few years now Apple and Facebook have been at each other’s throats. The…
For a few years now Apple and Facebook have been at each other’s throats. The…
LBB: You joined Ogilvy Experience [in 2021] – congrats! What was it about the role that…
Over the past year, the metaverse has grown from buzzword du jour to buzzword de l’année. Tech…
Three ways to rediscover a critical brand asset So many brands today sound exactly the…
While the commissioning of qualitative and quantitative research is clearly important, the role of the…
Fluid design is having a moment—and embracing it will save startups time and money in…
What do marketers need to know about user-generated content (UGC) advertising? An infographic (below) from…
CPG Brands Replace Demographic Targeting With Behavioral Targeting Demographic targeting and behavioral targeting have both…