Why ChatGPT will profoundly transform every marketing career, starting now
The ChatGPT struggle I am a person who explores the edges. I experiment with every…
The ChatGPT struggle I am a person who explores the edges. I experiment with every…
Design matters—and not just in good times. CEOs who embrace design can enhance strategy and…
Hero, setting, plot—and how to combine them to bring your story to life You’re hearing…
Chatting with an AI about ideas lets you explore angles, approaches, and—most importantly—weirdness that you…
Dive Brief: Marketing chiefs will face serious challenges to growing brand value and loyalty next…
Consumer affinity across social media can reveal some surprising insights about how people shop and…
When we first got into this business, we were both told, more than once, that…
Brands like predictability off the field, and the premier global sporting event is wreaking havoc…
Just as “Black Panther” marketing reaches a crescendo, the brand hype has started for the…
From AR-assisted surgery to smart soybean plants to fairer algorithms, these breakthroughs are shaping the…