What exactly are dieting apps doing with all your data?
Nonprofit Privacy International’s new report shows how three dieting apps are collecting a lot of…
Browsing: Ad targeting
A lack of understanding is downright dangerous – how AI is transforming advertising
AI is a buzzword that we’ve heard about a lot and rightly so. It has…
Brands that rely on Facebook face an uncertain future
This Startup Built Its Brand On Facebook. Now It Can Never Leave. While scrolling Facebook…
With an eye on TV ad budgets, YouTube debuts search-based video ad targeting
Television networks and providers are racing to combine traditional, content-based ad buys with digital-style, audience-based…
Facebook will add ‘more human review’ of ad-targeting options
After a manual review, Facebook has reinstated roughly 5,000 ad-targeting terms that were disabled last…
TV’s Next Act: Targeting Ads at Yogurt Lovers and Home Buyers
Software firms use detailed sets of data to help networks identify niche audience segments In…
19 Facebook Marketing Predictions for 2017 From the Pros
Are you wondering what 2017 might look like for Facebook marketing? If the Facebook changes…
A 7-Step Plan for Generating Leads With Facebook Ads
Do you want to generate more leads from Facebook? Interested in using Facebook ads to…
2016 Year in Preview: Ad targeting toes the creepy line
The classic example of the “creepy” ad is almost quaint these days: The pair of shoes…