Six key social media marketing trends for 2019
It’s the right time now to start planning your social media marketing strategy for 2019.…
Browsing: Advertisers
Digital Appetite and Smaller Brands Fuel Ad Growth in New Forecast
Magna Group says ad spending is expected to increase 7.2% in 2018, surpassing earlier forecast…
Marketers Push Agencies to Shoulder More Liability for Data Breaches
The risk of millions of dollars in fines adds a new flashpoint to brands’ relations…
Real-Time Content, Interactive Streaming Drive Digital Ad Revenues
Digital advertising is experiencing a new resurgence, thanks to the uptick in streaming services. It…
Search: One-Third Of Brand Queries Experience Competitive Brand Bidding
Competitive brand bidding isn’t new, but the practice goes largely unchecked across search. Managing trademark…
As Facebook Users Shift to Stories, Advertisers Look to Follow
Ad spend on Stories is growing but marketers are still playing catch-up Growth in Facebook Inc.’s FB -0.92% ad sales…
The voice of influence – why podcast marketing remains an untapped resource
New intelligence from the podcast sector proves the value of understanding context in delivering material…
How to blend performance and branding for a Q4 boost
Q4 is right around the corner, and that means digital marketers need to be on…
HOW DO VIRAL VIDEOS MAKE MONEY? YOUTUBERS SHARE THEIR SECRETS
FOR ANYONE WHO doesn’t work in the vast world of online videos, the idea of “YouTube…
Blockchain buzz among advertisers starts to fizzle
Advertisers’ love affair with all things blockchain may be cooling as they realize the technology’s…