The new road for branded content
Facebook to Allow Media Companies, Marketers to Post Sponsored Content For the past few years,…
Browsing: Advertisers
Study reveals low trust in media agencies
Almost a third of advertisers rate trust levels with media agencies as low or very…
Programmatic needs to empower the value of brand advertising
It’s no secret that programmatic has taken the advertising industry by storm, but questions continue…
Virtual Reality Takes a Front Seat!
StubHub Will Use Virtual Reality to Let You Preview Your Seat Like many companies, eBay…
How Marketers Can Manage Data Better for a Single Customer View
Seven Data Questions Execs Should Ask Their Digital Marketing Teams Today, with digital marketing at…
Social media forces change in rebranding strategies
Rebranding in the digital era We live in impatient times. Digital content can spread like…
As social influencer programs gain, some marketers land in hot water
The Federal Trade Commission recently held Lord & Taylor responsible for the actions of social…
How to Get Marketing Help When You Need It
Does your small business have marketing and branding needs, but not enough money to hire…
Brands and their Virtual Play
Four brands with awesome virtual reality experiences Virtual reality is the next big thing. Perhaps you’ve…
Why should marketers really care about reaching the cross-device consumer?
Today’s marketer has a growing number of channels they can use to communicate with their consumer…