Trust in Advertising: Fear and Anxiety in Ad Campaigns!
The AI-powered marketing content firm says AI, hyper-personalization and big data give marketers powers that…
Browsing: AI
AI in Advertising: What You Need to Know
The way you advertise is going to change—dramatically—thanks to artificial intelligence. You can already start…
This movie talks back – media futurist talks reflective media, sensory storytelling and brain hacking
Marketing speaks with immersive film maker and Wired for Wonder speaker Karen Palmer about the future of media…
New Balance is watching you
This fashion week, the sportswear giant will use AI to observe pedestrians. But it’s not…
How Data.World Wants to Unify the Data World
Most organizations today know that data has value, but they are unable to extract its…
The advantage of Artificial Intelligence in market research
An issue across every sector, from market research to employee engagement and government relations, is…
4 Steps to Transform Your Agency
As digital media finally overtakes traditional media in terms of revenue, ad agencies need to…
Hate the Airport? AI Wants to Help
Despite all of today’s digital advances, when it comes to the air travel experience, we’re…
5 Branding Tips If You’re an Entrepreneur on a Budget
Ever hear of a brand style guide? That’s the very first thing you’ll need. Think…
Orchestrating brand voice: Lessons for marketers
Sadly, the vast majority of brand communications today fail to achieve their objectives for several…