Brands are using influencers like ad agencies
An increasing number of brands are going straight to Instagram stars and social stars on…
Browsing: Amazon
It’s Time to Take the Brand Out of Branded Content
Behind-the-scenes storytelling trumps taking the leading role A young and adored celebrity supermodel breaks free…
What It Means To “Google” Something Just Changed Forever
Google doesn’t want to just answer questions anymore. It wants to guess the question before…
Can Amazon rise to Facebook, Google status in digital advertising?
BMO Capital Markets: Amazon’s 2017 Ad Revenue Could Top $3.5B Amazon’s ad revenue may be…
The 20 Most Visible Sites on Google Search Results
Amazon.com is the advertiser that appears most visibly in Google paid search results, whereas Wikipedia…
The secret to lifetime customer loyalty lies in one key difference
If you want your customers to stick around, get a little personal. A friend was…
How Facebook’s object-recognition tech could boost marketing
What Facebook’s AR push means for the future of commerce and the concentration of power…
What Amazon’s Influencer Marketing Program Means for The Entire Marketing Industry
Despite a quiet entrance, Amazon’s foray into influencer marketing sent shock waves across the entire…
The Quick and Dirty Guide to Building Your Startup Brand
How to hack your brand in 24 hours Over the years I’ve developed a lean branding…
HOTEL AMENITY TRENDS: IN-ROOM PERKS GET APPY, CHATTY
From the TV on the stand to the newspaper dropped in front of your door,…