Influencer Marketing is Creeping into Alexa
Hearst Corp. is bringing daily Oprah quotes to Amazon Alexa. The massive publishing company Hearst…
Browsing: Amazon
Amazon quietly launches its own social media influencer program into beta
Social media influencers – like Instagram stars or YouTube celebs – often promote products they…
5 Tips to Help Your Company Deal With Sudden Popularity
If you aren’t prepared, the best thing to happen to your business could hurt it.…
How Target Is Redesigning To Take On Amazon
Target wants to compete in the on-demand economy—and it’s overhauling its store design to do…
The 20 Most ‘Simple’ Brands
Consumers in the United States say Google and Netflix are the most “simple” brands, according…
Amazon launches an Alexa hub to help marketers create voice skills
New resource targets brands and agencies that want a presence in the Alexa ecosystem. Amazon…
Study: Majority Of People More Loyal To Brands That Care About Them
Put aside engagement, site visits, and app downloads for a second. Companies, instead, should focus…
The Way You Shop Will Change Forever This Year. Here’s How
These are the four big retail trends coming in 2017. Online shopping has now reached…
Is Your Organization Addicted To PowerPoint? 5 Symptoms And 6 Proven Remedies
Do you remember the key ideas from the last PowerPoint presentation you sat through? Probably…
My Launch Lessons from 37 Minutes in an Amazon War Room
In the late morning of April 11, 2011, hours before its planned launch, the third-generation…