MAY A.I. HELP YOU?
INTELLIGENT CHATBOTS COULD AUTOMATE AWAY NEARLY ALL OF OUR COMMERCIAL INTERACTIONS — FOR BETTER OR…
Browsing: Artificial Intelligence
HOW TO TEACH ARTIFICIAL INTELLIGENCE SOME COMMON SENSE
FIVE YEARS AGO, the coders at DeepMind, a London-based artificial intelligence company, watched excitedly as an…
HOW CONSUMER BRANDS ARE LEVERAGING AI
AI can help predict the best way to reach customers. The consumer goods market is…
How social listening platforms have evolved through consolidation
Last week, Crimson Hexagon and Brandwatch announced they were merging. Same for Linkfluence and Scoop.it.…
Consumers demand more brand ethics worldwide, study shows
The WE Communications survey includes insights from 27,000 global participants. Innovation meets ethics. This year…
Samsung’s CMO on why ‘not being tech savvy’ is an advantage
Despite working at one of the world’s biggest tech brands, global CMO YH Lee believes…
How better data management impacts business innovation
Successful retailers are data-driven retailers. The task of predicting consumer behavior, with an eye toward…
How marketers can find success in brand commerce and retail
The advent of smartphones has fundamentally changed how consumers shop, giving rise to a channel…
Marketing the New ‘Terms’ of Endearment
Over the years, tried and oft used terms in the world of business and marketing…
Most Companies Haven’t Adopted Emerging Technologies Yet
Blockchain and AI generate buzz, but uptake is incremental merging technologies like blockchain and artificial…