7 Trends That Augur The Future Of Urban Design
From autonomous vehicles to algorithmic design, the new forces shaping urban design are poised to…
Browsing: Augmented Reality
BMW first brand to trial Snapchat’s ‘try-before-you-buy’ AR lens
BMW is the first brand to use Snapchat’s new AR ‘augmented trial’ Lens which lets customers…
Don’t trust investors asking how you’ll exit to Apple, says Apple CEO
If you’re a budding entrepreneur and the VC you’re pitching switches gears and asks you…
As voice search erupts, brands must find their place
As Voice Has Its Moment, Amazon, Google and Apple Are Giving Brands a Way Into…
Most AR Stinks–Except This Crazy Sudoku Solver
Augmented reality is still mostly a gimmick. But an instantaneous sudoku solver can teach us…
Prepare For A New Kind Of Ad To Take Over Your City
To promote the iPhone 8, Verizon and Snap are launching an augmented scavenger hunt–a trend…
Dave Nelson: On Making Design Front and Center at Microsoft
The company’s principal creative director on how the small-team model works inside a big company…
Augmented reality’s future isn’t glasses. It’s the car
In the next seven years, true augmented reality will likely not become mainstream anywhere, except…
Want To Learn A New Language? With This AR App, Just Point And Tap
A new demo shows how augmented reality could redefine apps as we know them. There’s…
How Augmented Reality and Virtual Reality Are Changing Things for Marketers
Every so often, new and shiny marketing objects come along and become the subject of…