Michael B. Jordan steps behind the camera to co-direct short film for Bacardi
Bacardi rum has teamed with red-hot actor/director Michael B. Jordan on a digital short that promotes the brand’s…
Browsing: BBDO New York
Snickers Brings ‘Hungerithm’ To The U.S.
Following a successful run in Australia, launched in spring 2016, Snickers is bringing a version of its…
Macy’s Emotional Holiday Ad Tears a Page Out of the U.K. Retailer Playbook
Let there be light It’s time for Macy’s entry into the holiday advertising arms race:…
In A First, Foot Locker Flaunts Global Appeal
Foot Locker—long a fan of playing it for laughs with famous athletes—is taking a different…
Insights that let brands make real-time decisions
SAP Shows How Businesses Are ‘Live’ in the Digital Economy https://youtu.be/dfwhDkcQWzI In a new SAP…