Our offices will never be the same after COVID-19. Here’s what they could look like
Eventually we will have to go back to our offices. But how will work… work?…
Browsing: Beacons
How Location Analytics Is Helping Retailers Reinvent Themselves
Every day, retailers watch customers leave their stores without making a purchase. For most of…
Building mobile audience segments via precise location data
Many mobile advertisers believe GPS location data can serve as the cookie for tracking real-time…
How startups can leverage location-based marketing to woo millennials
Here’s the thing about millennials. By 2030, there will be 78 million millennials in the…
Customers are lazy. Are marketers ready to pick up the slack?
When did it start? Ten, 11 or 12 years ago when marketers began, slowly, conceding…