With consumers craving stability, now is the big opportunity for big brands
It’s a tough world out there for consumers, who are more likely to be looking…
Browsing: Birchbox
Find an Athlete to Market Your Brand With This Matchmaking App
The founder and CEO of OpenSponsorship sits down with Jessica Abo to discuss her marketplace,…
From Online to Offline: How Brands Use Big Data to Figure Out Where Their Customers Will Shop
Ecommerce brands are using big data to open stores exactly where their customers want them.…
INSTAGRAM GIVES BRANDS NEW WAY TO SELL IN ‘COLLECTION’ ADS
‘Collection’ ads blend video and product catalogs. Credit: Instagram/Composite by Ad Age Instagram is offering…
How brands are using Twitter’s ‘featured’ tweets tool
From dealing with pesky trolls to legitimate complaints and everything in between, socially savvy brands…
Move Over Kardashians: Why Average Joes Are More Influential Than Celebrities on Social Media
Who wouldn’t want Kim Kardashian and Kendall Jenner endorsing their product? The only problem is,…
10 Key Design Trends For 2016 (And How To Make The Most Of Them)
THE GLOBAL DESIGN FIRM FJORD (PART OF ACCENTURE INTERACTIVE) DELVES INTO THE MAJOR IDEAS SHAPING…