Marketing May 4, 2017 0 What is the value of a ‘Like?’ Brands welcome social Likes, but what is their true worth? Columnist Brad O’Brien dives into…
Branding November 27, 2016 0 How Trump Won Using Strategic Branding, and What Entrepreneurs Can Learn From Him Specialization is better than generalization, Trump teaches us. That’s why white working-class men loved him.…