10 techniques for effective packaging
FMCG packaging represents prime marketing real estate, one of the most effective weapons in the…
Browsing: Brand Messages
In-Car Advertising: GM, IBM Pair Watson and OnStar to Deliver Brand Messages
Watson’s next marketing move? He wants to ride shotgun. General Motors and IBM today announced…
Sensory advertising: a mobile strategy that makes sense
We live in a time where our phones are constantly in our hands, as we…