KNOWstalgia Marketing!
I thought there is so much to know to about Nostalgia- so, here I go…
Browsing: Brand Messaging
Effective Storytelling Can Inspire Positive Action for People and Planet
Our lives are shaped by a variety of narratives. As early as childhood, storytelling is…
Numerology and the Marketing Math!
Numerology and the Marketing Math: The 25 to 70% off enigma!Numerology: Definition:The branch of knowledge…
Gamification strategy and DTC brand marketing
Nike’s Apps Played a Crucial Role in Driving Engagement & Digital Revenue Nike’s mobile apps have helped to fuel sales growth during the pandemic as part…
Five Differences Between Branding and Direct Response Every Marketer Should Know
Identifying the right combination of branding and direct response marketing is essential to establishing brand…
How To Tackle The Era Of Authentic Marketing
An integral aspect of a successful marketing plan is strong brand messaging. This is the…
Claus and brand effect!
The brand storytelling genius of the Coca-Cola Santa Since 1995, Santa trades in his sleigh…
The Three Content Marketing Tactics E-Commerce Marketers Often Miss
When was the last time you shopped in a physical store? Struggling to remember? It’s…
Thinking mobile-first with Facebook’s head of marketing science
Marketing speaks with Steve Lockwood, head of marketing science at Facebook, about how advertisers can enhance their strategy,…