Branding December 19, 2015 0 How A Logo’s Color Shapes Consumers’ Opinion Of A Brand A NEW STUDY ON THE ETHICAL IMPLICATIONS OF LOGO COLORS SUGGESTS THAT THE BLUE MIGHT…
Digital & Social December 17, 2015 0 How to Protect Your Brand from Social Media Landmines It’s easy to understand the appeal of social media—those tools and channels are always at…
Marketing December 15, 2015 0 MAN VS. MACHINE: ARE ALGORITHMS BETTER THAN HUMANS AT MARKETING? In a webinar with the Direct Marketing Association, Alex Timlin, our Head of Client Success…
Branding December 13, 2015 0 Four Mistakes That Can Kill Your Brand Campaigns It’s no secret that the days of just “the three screens” are long gone. When…