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Mustafa Moussa is the Chief Marketing Officer of Al Safi Danone in the Middle East,…
Browsing: Branding
Exploring Digital Innovation Globally
Digital innovation has been at the forefront of the marketing experience for the last several…
Top 10 Josh.ai Voice Commands for 2021 Hint How Smart Home Customers Seek Convenience
Voice commands were on the rise throughout the year for Josh.ai customers, perhaps as the Delta and…
10 Important Google Search Algorithm Updates From 2021 [Infographic]
As you craft your 2022 SEO strategy, which search updates from 2021 should you be…
Developing Brand Image: Chatbots Are B2B Marketers’ Secret Weapon
When you think of brand-building campaigns, publicity stunts, or viral videos, you typically think of…
Marketing In, Through and Out of The Pandemic
Myth #1: Customers buy more when they have a psychological safety of brick-and- mortar stores Truth: Psychological…
Transforming A Brand With Inspiration And Martech
Starting The New Year Off Right: Understanding The Role Of MarTech And AI In The…
The Secret to Successful B2B Events: Five Tips for Thoughtful Design
Ask 100 B2B event organizers how to execute effective event design, and you’ll get 100…
The Future of Meat: Likely Somewhere Between Regenerative and Alternative
The broad spectrum of choices in today’s ‘meat’ aisle will continue to diversify as brands…
Vacation to Staycation
Move as an arena has been fundamentally impacted by both contextual factors (pandemic, populist movements,…