3 WAYS ARTIFICIAL INTELLIGENCE WILL CHANGE MARKETING FOREVER
AI streamlines workflows, improves predictive capabilities and better accommodates customer demands Marketers are no exception to…
Browsing: Branding
Living Your Best Digital Hygge Life
How to leave clients with a warm, inspired and fulfilled feeling Each year, leading up…
6 Principles to Build Your Company’s Strategic Agility
In early 2020, Airbnb was headed for a banner year — bookings were up, expansion…
Zomato and Cult.fit’s mistakes are lessons for the advertising industry
Advertising is a tricky business; it’s not just about selling a product or service but…
The beauty of contrast
To the poet, blue is the hue of sky and sea, the aura of twilight…
The State of Content Entrepreneurs: Motivation and Pay Trends
Most content entrepreneurs—people who make money by turning content into revenue streams—say the biggest benefits…
Is this the Siri of toilets? A pristine voice-operated public restroom opens in Tokyo
All you have to do is greet it, and a chime will invite you to…
Why B2B Branding Is More Important Than Ever
For years, B2B brands invested more in sales and product than in brand marketing. The…
The most significant business advice I’ve received
I received the most significant business advice of my life more than 30 years ago…
Is your brand on mute? Why the world’s biggest companies are investing millions in sound
Consumers are listening to more and more audio, and companies are investing in sonic branding…