How Marketers Can Start Adopting Artificial Intelligence Tomorrow
Paul Roetzer couldn’t stop watching. It was 2011 and Watson, a then-new IBM supercomputer, faced…
Browsing: BrandKnew
Amazon Ran Most-Watched Ad On YouTube In 2018
YouTube on Monday released its list of the most-watched ads and most-most-watched video-game trailers on…
‘We want these platforms to be healthy’: Why top marketers won’t quit Facebook after 2018 scandals
Facebook had a bad 2018 when it came to trust and privacy, leading to a…
Six key social media marketing trends for 2019
It’s the right time now to start planning your social media marketing strategy for 2019.…
Digital Appetite and Smaller Brands Fuel Ad Growth in New Forecast
Magna Group says ad spending is expected to increase 7.2% in 2018, surpassing earlier forecast…
Confessions of a data scientist: ‘Marketers don’t know what they’re asking for’
Like artificial intelligence or blockchain, data science is a popular buzzword in the industry. Marketers…
‘Welcome to #Hustletown’: How hustle culture took over advertising
A young agency planner recently started a new job. As part of her “welcome kit,”…
Getting To The Best Idea (with Niki Papadopoulos)
Podcast: Play in new window | Download Every idea – even a great one – needs an editor.…
Uplifting the spirit of the brand!
Lyft teams with Wieden+Kennedy to get people to say ‘yep’ to the rideshare For many…
Did a slave make your sneaker brand? Probably, yes!
Prada, Hermes, and Louis Vuitton fared poorly on a new report about forced labor. Meanwhile…