7 Ways Brands Are Evolving Their Message For Digital Video
Consumers sure are hungry for their daily digital video. Today, they spend almost 83 minutes…
Browsing: BrandKnew
Advertisers are split over the effectiveness of YouTube and Facebook’s brand safety fixes
The vast majority (94%) of advertisers are still worried about brand safety, with almost half…
Windowless planes are coming, and they’re not as bad as they sound
Emirates plans to make virtual windows the norm on all of its future planes–but to…
What Bathroom Amenities Can Tell Us About Luxury Hotels
Hotels can spend a surprising amount of time on bathroom amenities. Why? Because guests —…
Confessions of a Creative Director
EVER WONDER WHAT IT TAKES TO BECOME A CREATIVE LEADER AT A WORLD-FAMOUS AGENCY? WE…
Sam Stubblefield: Why Designers Must Think Like Contrarians
A creative cannot but look at the world differently. It is part of the job.…
THE DAWN OF MOBILE CONVENIENCE STORES—AND (MAYBE) FREE RIDES
SIX YEARS AFTER a startup called Uber made it easier than ever for anyone to make money driving…
Malls are using tech to win a big share of buyers’ wallets
Starting July, consumers visiting any of the half-a-dozen malls operated by DLFNSE -0.05 % will…
7 surprisingly brilliant details from Target’s new design brand
You’ll wish every product had these loving little touches. Target’s new Made By Design line offers simplicity…
11 Proven Habits of Highly Innovative People
What we call innovation is really a way of looking at the world and finding…