The Big Trap for Brands: A Sea of Sameness!
The Big Trap for Brands: A Sea of Sameness Normal needs a new normalising! Since…
Browsing: BrandKnew
Email Personalization: The What, Why, and How of Hyper-Personalized Email [Infographic]
What exactly does “email personalization” mean? For some brands, it means including first name in…
Apple is selling hardware in a software world
And that’s a problem. Co.Design recently described how Apple is increasingly making its products harder to use–if…
The future of branding? The third dimension
Hey Helvetica, why don’t you slap on this stereoscopic headset? That’s a nice typeface. Does…
VR and advertising: How brands can start planning now
At first, virtual reality seemed like a niche technology that would cool off after a…
Think With Google: 53 Percent Of Smartphone Users Don’t Have Their Favorite Brand’s App Installed
Apps are an important data source and communication channel for brands. So how do they…
Long-Form Brand Films Embrace the Art of Dance to Connect With Consumers
Apple, Uniqlo and Rag & Bone use movement to spread their message In early February,…
I let Gmail’s new AI write my pointless emails for me
How are you doing? I’m doing pretty well. How are you? I’m doing good. For…
Airbnb Designed Its Own ‘Playful’ Font to Unify Its Look Across All Platforms
Creating a font for UX design is more important than ever before Airbnb has a…
Are We Entering The Era Of Social Shopping?
Brands are treating social media as a sales platform now more than ever. Nearly 25% of…