How To Uncover Your Customer’s Hidden Needs
Honest feedback from your customers is the best way to improve any hiccups in your…
Browsing: BrandKnew
How to personalise brand content for higher engagement
3 strategies for content marketing personalization Personalization is one of the top features that consumers…
Brands that rely on Facebook face an uncertain future
This Startup Built Its Brand On Facebook. Now It Can Never Leave. While scrolling Facebook…
Apple’s Brilliant Magsafe Design Comes To Any Wall Socket
[Photo: courtesy I Love Handles] For all the flack we give Apple, when the company is at…
AGENCY OF THE FUTURE: SURVIVAL OF THE FITTEST
Two thousand eighteen is the new 1859, says Michael Kassan, MediaLink chairman and CEO. It…
WHY PARTNERSHIPS ARE AS IMPORTANT AS EVER IN ADVERTISING
Looking around the ad industry these days it’s easy to get discouraged. Advertising, once a…
MAY WE HAVE YOUR ATTENTION, PLEASE?
Attention is “the act or state of applying the mind to something” and “a condition…
Gender-neutral brands for kids are on the rise
MARKETING TO PARENTS OF ‘THEYBIES’ IS NOW A THING The new buzzword in parenting is…
The Six Biggest Challenges Facing Social Media Marketers
Marketers say not having enough staff and financial resources is the top challenge they face…
Integrative Research: The Key to Successful Marketing in the Age of Customer Experience
The accelerating pace of disruption to business models means brands must be agile enough to…