With new digital campaign, eBay Fashion aims to reposition in the face of competition
As eBay Fashion attempts to establish itself as a viable retail player in the Amazon age,…
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Snapchat Takes a Jab at Instagram and Calls Itself a ‘Camera’ in First TV Campaign
‘How you feel matters more than how you look,’ new ad says Snapchat has an…
AI Is Giving Brands Eerily Human Voices
The Y Combinator-backed startup Voicery uses AI to develop bespoke, synthetic voices for brands. The…
How to Use Facebook Ads for Market Research
Do you sell products or services on Facebook? Wondering how to test your targeting and…
This Marketing Strategy Is a Game Changer for Resource-Strapped Startups
Tech-powered ABM is the future of marketing. Is your startup prepared for the transition? Take…
5 Reasons Why You Need a Solid Personal Brand in 2018
As a former recruiter, I can tell you that job security isn’t a thing. As…
Facing a severe trust deficit
MARK ZUCKERBERG TALKS TO WIRED ABOUT FACEBOOK’S PRIVACY PROBLEM FOR THE PAST four days, Facebook has…
Connatix launches Stories for Publishers to bring native Story units to mobile sites
Publishers can implement the format made popular by social networks on their own sites –…
Secrets Celebrity Entrepreneur Kristin Cavallari Says Marketers Make This Mistake When Targeting Young Moms
Fifty-five percent of millennial moms are asked for their opinion about purchase decisions, compared to…
How publishers are monetizing their Facebook groups
When Facebook CEO Mark Zuckerberg indicated that Facebook Groups were a new priority, publishers dutifully created a…